The AICPA has established a credential for CPAs who specialize in personal financial planning (PFP). The PFS credential is granted exclusively to CPAs with considerable PFP experience who want to demonstrate their knowledge, skill, and experience by earning this exclusive credential.
CPAs who wish to distinguish themselves within the competitive financial planning marketplace should obtain the PFS credential. Only CPAs can hold this credential.
Why the PFS Credential?
There are several reasons why it is important for CPAs who provide PFP services to consider obtaining the PFS credential. These include:
· Enhancing your image as a competent and trustworthy financial advisor.
· Achieving a greater level of confidence from current and potential clients.
· Demonstrating your commitment to continuously improving PFP skills and expertise, resulting in increased professional competency.
· Demonstrating your commitment to keeping up to date in a profession currently experiencing information overload.
· Enhancing your opportunities for client referrals from other practitioners, as well as directly from consumers.
· Becoming part of a community of CPA financial planners with similar interests and practices.
· Distinguishing yourself from other financial planners because of the powerful combination of your CPA with a financial planning designation that is exclusive to CPAs.
· Meeting the minimum competency requirement in almost all states for becoming a Registered Investment Advisor.