The PrimePlus/ElderCare Task Force works to develop a service for CPAs and CAs to provide to their older clients and their children. The development of this service consists of, but is not limited to the:

·         Development in the profession an awareness of the opportunities in PrimePlus/ElderCare Services

·         Promotion and protection of the AICPA/CICA brand name called PrimePlus Services

·         Development of practices tools for CPAs and CAs

·         Definition and dissemination of best practices criteria to CPAs and CAs

·         Development of practical guidance through training materials and publications

·         Communication and education efforts aimed at the profession

·         Communication, education and marketing/public relations efforts aimed at the public

·         Communication and marketing/public relations efforts aimed at the media, opinion leaders, influencers, and decision makers in the geriatric care arena.

Name/E-mail	Name/E-mail
Ted Sarenski, Chair & PFP Liaison DB&B Financial Services, LLC Syracuse, NY	Paul Pethick Soberman LLP Toronto, ON, Canada
Michael Epp Hawkings Epp Dumont, LLP Chartered Accountants Alberta, Canada	Michael David Schulman Schulman Company, CPA, P.C. New York, NY
Mitchell Freedman               MFAC Financial Advisors, Inc. Sherman Oaks, CA	Diane Odoom Woodbury Financial Services Columbia, SC
W. (Bill) A.M. Hyde Millard Rouse and Roseburgh, LLP Brantford, ON, Canada	Reina Schlager Schlager, Sonntag & Levin Fort Meyer, FL
Kelly G. Lohn  Lohn Caulder Vancouver, BC, Canada	Jay H. Kaplan Jay H. Kaplan, CPA Spartanburg, SC
John Napolitano U.S. Wealth Management, LLC Braintree, MA	Ralph Rolfe Covenant Financial Concepts Kettering, OH

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